MLM Training and MLM Lead Generation: Free MLM Leads: Are you Getting Paid to Prospect?

You must know the monetary value of each prospect, whether they start an MLM business with you or not. Each targeted MLM lead you buy or generate has a profit or loss associated with it--we call that metrics.

How can we get metrics so good that you can generate free MLM leads all day long that belong only to you?

MLM lead lists you buy from vendors are people who responded to an advertisement offering a way to earn money from home.

Understand that these prospects are interested in a business opportunity because they believe it would help them solve a personal problem. They do not necessarily want to start an MLM business, and they don't care whether it's USANA or Herbalife they work with.

Instead of marketing the business as your MLM training says to do in the newspaper, market cheap information that teaches a generic solution.

For example, create a 50-page report titled "How to Make Money from Home". This product educates your prospects on money-making solutions and suggests they start an MLM business.

Don't mention your company by name, but create enough curiosity that they ask you, as the expert, which MLM company to join.

Your MLM lead marketing efforts now go toward selling this tutorial for $20-$50. Each advertising response is a lead--each customer is a qualified, targeted MLM lead.

But how are these free leads if you're still paying to advertise? I'm going to walk you through an example analysing metrics and showing how each MLM business lead puts money in your pocket right away. The leads are free whether or not they join your primary network marketing company.

Google Adwords is an easy place to start advertising, even if you aren't internet savvy. It takes 30 minutes to place an ad that costs 50 cents per click. You receive 10 clicks per day and only 50% fill out your lead form:

Total cost per targeted MLM lead: $2.50.

You create an e-mail follow-up campaign to keep all generated leads in your pipeline till they make a buying decision. If you do nothing else, you have exclusive, high quality MLM leads at $2.50/lead. Not bad!

You're market to your leads a $40 MLM information booklet and your email campaign is optimised to generate 1 sale every 8 leads within the first 30 days your leads enter your pipeline.

I mention 30-days because over time, leads that entered your marketing pipeline 3 months ago are ready to buy and they compound on each other.

In the first 30 days, you generate on average 300 MLM leads (5 leads/day x 30 days):

Total cost/month = $2.50 x 300 = $150.

The average number of leads that buy your product after 30 days is:

300 / 8 = 37.5 buying customers.

At $40 each purchase, the revenue from 37.5 customers is $1500.

Total Profit = $1,500 - $150 = $1,350 profit.

You paid for 600 clicks to get your targeted MLM lead list of 300 people. You made $1,350 in profit in one month:

Profit per Click = $1,350 / 600 paid clicks = $2.25 profit/click.

Each month your leads compound, you continue to train and educated your leads on MLM. In time, as more of them are ready to start an MLM network marketing business, you also earn fast-start commissions and leveraged income.

Now that's good metrics! Remember, these results come about by constantly tracking your metrics and improving your conversion ratios.

Jim Yaghi is a professional internet marketer who specializes in training MLM distributors to build their own cash-flow streams on the internet. Follow these links if you would like to participate in his team's MLM training or to subscribe to his newsletter with step-by-step instructions and videos on MLM lead generation.

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